Crypto

Latin America’s Mercado Libre Pulls the Plug on Its Crypto Coin

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In brief

  • Mercado Libre killed Mercado Coin after a failed four-year experiment.
  • The company’s stablecoin is replacing the Mercado Coin loyalty token.
  • Nubank’s Nucoin collapse shows industry-wide failure of reward tokens.

Latin America’s e-commerce giant quietly killed its ERC-20 loyalty token…

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